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News
FOR RELEASE: 4/28/2014Contact: Jackie Keren, (203) 255-5300
ajkere@bpthosp.org

People’s United Wealth Management Again Supports Rose of Hope Luncheon as Lead Corporate Sponsor


FAIRFIELD, CT – People’s United Wealth Management will be the lead corporate sponsor of the Rose of Hope Luncheon, an annual benefit for the Norma F. Pfriem Breast Care Center, for the sixth consecutive year. The bank has a long history of supporting the Center and its mission, serving as lead sponsor of an event every year since the Center was founded in 1999. The luncheon, which takes place in June, raises funds for the Center’s programs for underserved women.

Each year the Breast Care Center, through its Medically Underserved Initiative, helps over 1,000 women access free screening and diagnostic services to prevent early death from breast cancer. The annual luncheon, which raises funds to support this program, attracts over 600 individuals, many of them breast cancer survivors, and takes place in Fairfield.

“The Center’s Medically Underserved Initiative has positively impacted the lives of thousands of women and their families in our communities,” said JoAnn Keller Senior Wealth Management Advisor, Senior Vice President, People's United Wealth Management. “We are honored to support a program that does so much to help our neighbors.”

Television personalities Giuliana and Bill Rancic will deliver the keynote address. Giuliana, a breast cancer survivor, is the co-anchor of television’s E! News. Her husband, Bill, a motivational speaker and Chicago real estate developer, was hired by The Trump Organization at the conclusion of the first season of The Apprentice.

“People’s United has been a wonderful champion and friend,” says Donna Twist, Ph.D., the Breast Care Center’s Executive Director and Vice President Development. “We’re grateful for their steadfast support of the Breast Care Center.”

The bank was the recipient of the 2013 Norma Pfriem Breast Care Center Rose of Hope Award, which recognizes an organization or individual’s philanthropy at the Breast Care Center and in the community. The bank was chosen for its support of the Breast Care Center’s efforts to increase access to healthcare and the counseling, health education and wellness programs that ease the burden of life with cancer.

For more information about sponsorship or for tickets to the Rose of Hope Luncheon, call the Breast Care Center at (203) 255-5300.

Part of Bridgeport Hospital and the Yale New Haven Health System, the Norma F. Pfriem Breast Care Center has served more than 20,000 women and their families since it was established in 1999. One of only 200 sites accredited by the National Accreditation Program for Breast Centers (NAPBC), the Center provides a wide range of diagnostic care and treatment at its Bridgeport Hospital and Fairfield locations, including medical oncology, surgical and chemotherapy services, plastic surgery, mammography and radiation therapy, and genetic risk assessment as well as opportunities to participate in clinical trials. The Breast Care Center office at 111 Beach Road in Fairfield also provides comprehensive women’s wellness services, including nutrition counseling, massage and Reiki therapy, wig and prosthesis fitting, counseling, yoga, Pilates, naturopathic medicine, and other patient support activities. The Center has a satellite office on Park Avenue in Trumbull. The Center is a member of the prestigious National Consortium of Breast Care Centers. For more information call (203) 255-5300 or visit the Center on the web at www.bridgeporthospital.org/cancer/breast.

People's United Bank is a subsidiary of People's United Financial, Inc., a diversified financial services company with $33 billion in assets. People’s United Bank, founded in 1842, is a premier, community-based, regional bank in the Northeast offering commercial and retail banking, as well as wealth management services through a network of over 400 retail locations in Connecticut, New York, Massachusetts, Vermont, New Hampshire and Maine.

People’s United’s over 5,000 employees focus on providing an extraordinary customer experience through a network of branches located in Connecticut, New York, Massachusetts, Vermont, New Hampshire and Maine. In addition, seven-day banking is available at more than 140 convenient People’s United Bank Stop & Shop locations in Connecticut and New York.

People’s United’s story reflects not only our banking history, but also our fundamental principles. At People’s United Bank, we believe that, by offering empathy and expertise to our customers, giving back as partners in our communities, and valuing the know-how of our employees, we all succeed together.

Attachment: JoAnn Keller, Senior Wealth Management Advisor and Senior Vice President, with Manny Andrade, Senior Vice President, People’s United Wealth Management.


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Bridgeport Hospital is a member of Yale New Haven Health System (YNHHS), the largest and most comprehensive integrated health care delivery system in Connecticut. Yale New Haven Health System is recognized for advanced clinical care, quality, service, cost effectiveness and commitment to improving the health status of the populations it serves. Yale New Haven Health System's service area covers portions of eastern New York, the state of Connecticut and southwestern Rhode Island. Yale New Haven Health System is committed to making the best health care easier to use.